Do you remember the excitement on your client's face when discussing the ins and outs of their special day? From the event location down to the small details like the specific shade of green and whatnot. Finding the perfect theme for a special event is harder than it looks which is why it's important to either communicate efficiently with your client, or provide a good variety of templates for them to choose from. This wouldn't only improve your credibility as an expert, but make your client's event unforgettable and recommended by word of mouth.

It's important to have consistent creative in every client's event for these few reasons:

1. It establishes the mood of the event.

2. It creates focus: your event is going a specific direction and style

3. It shows how well you understand your client.

4. It will allow you to provide quality customer service because you listened to your client's ideas and made their dream become a reality.

Consistent creative with an animated template and overlay, for example, shows how you thoughtfully put together your clients' ideas and then brought them to life. No event wants to look like loose ideas all woven together.

A well-thought event would stand out and would definitely create a buzz.

Social buzz = free market promotion 😉